How does a modern coin go from concept to creation?

We seek to answer this question with this CoinWeek IQ video.

Follow along as the engravers and the marketing department of the Austrian Mint team up to design a new modern coin program. We go from inspiration, to artwork, to a marketing meeting that ties elements of coin design and packaging together, to the creation of plaster models. All of this has to take place before the first coins are even struck.

You will gain all new insights into the day-to-day operations of a modern mint after seeing this video that was shot on location in Vienna, Austria.

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This video program was filmed in 4K resolution for maximum video quality. Click the “Watch on YouTube” button to view video at maximum resolution.

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